07910 376 013

Population Census

Population image - KVM Research is focused on Staffordshire and Cheshire

Customer Surveys

Customer Survey Tick on questionaire

Commercial Property

Commercial Property

House Prices

House prices in Stoke-on-Trent

Market Research Staffordshire

Staffordshire Map

Market Research Cheshire

Cheshire Unitary areas map.

Research and Analysis at KVM Market Research Stoke-on-Trent

KVM Research specializes in all types of statistical research, information provision, background analysis and surveys allowing you to make strategic decisions for your business. It is vital that businesses understand their market place; you should know your customers, where they live and what sort of houses they occupy. You may not know them and their families individually, but do you know those details that will help you build and develop your business?

Research & Assessment, Customer Surveys, Employment, Retail & Social Trends

Knowledge is power and that is certainly true in Business! A Market Assessment will tell you how many people live in an estimated catchment area, their age, their occupation; you will get details about their housing, how many have cars, how they travel to work and their average income and expenditure habits; Employment, Retail and Social Trends will be assessed. If you know the people in your target area you will have an idea of the potential for attracting more customers and what may attract them. Market research and assessment can help you look further afield and sell your existing products to new markets or find a new product to offer your existing customers. The launch of a new product into a new market, is where market research is essential, product promotion, advertising, business planning and marketing strategy are all key ingredients for a successful product launch.

Customer Surveys, Customer Satisfaction Surveys, Questionnaires and Reports

Thorough market research is in two stages. Firstly we undertake a market assessment based on published statistics such as the population Censuses, Employment, Earnings etc. to get a general idea of the economic potential of the area. Secondly a more accurate assessment is achieved by a Customer Survey. This will enable us to achieve a more precise assessment of the customers in the area allowing you to attract more customers. If you know the people in your area you will know the potential for attracting more customers and what may attract them. For example, an older population will like a traditional business with traditional service and traditional, reliable goods. A young population will want goods that satisfy the latest fashion trends.

Customer Satisfaction Surveys of your existing database should be part of any business large or small; unfortunately many small business owners overlook this valuable recourse. A Customer Satisfaction Survey will help customers help you give them the service they want. It will enable you to build a customer profile. From that we can establish the potential catchment population. We can find out what attracts people to your place and they may suggest improvements, what other service could you offer them? KVM Research can construct a survey and present the findings in a confidential report.

Commercial Property Premises & House Prices in Staffordshire & Cheshire East

Commercial Premises - Trends in the advertised price of commercial property have been monitored in a database that covers Stoke-on-Trent, North Staffordshire and Cheshire East (Formally the boroughs of Crewe and Nantwich, Macclesfield and Congleton). It enables us to do detailed analyses of the commercial property market not available elsewhere.

Housing Research - A massive database covering Stoke-on-Trent, North Staffordshire and Cheshire East enables us to analyse advertised house prices in different areas at a detailed level and detailed analyses for different types and sizes of houses. An assessment of demand for certain types of housing by certain groups of people can also be done. KVM Research conducts in-depth analysis and specialises in the interpretation of existing databases, registers and records. Extract and analysis of statistical and other data from published data sources such as the population censuses. We also advice on the suitability of published data sources and their use. The report findings will give the client a greater fact based knowledge of the people and the area.

Staff Surveys, Employee Engagement Surveys, Membership Surveys

KVM Research will do staff surveys and surveys of members in a membership organisation. Such surveys should be part of the activities in any organisation. There are some compelling reasons why that is:

  • The survey is a key way of getting to know how your employees and members feel, what's bothering them, what they think of new initiatives and changes, and whether they think services are improving.
  • Engaged employees and members are productive.
  • A survey can measure whether staff feel their job is rewarding and worthwhile, that they are trusted and have the freedom and confidence to act in the interests of the organization, clients and customers. A staff survey enables you to monitor how your organisation is faring.

KVM Research Area of Operation in Staffordshire and Cheshire

Existing Local knowledge is vital in conducting successful Market Research, KVM Research is based in the area and is part of a circle of associates that we can call upon if and when necessary to provide and analyse data. Our area of operation is Staffordshire and Cheshire East, which includes the towns of:

Stoke-on-Trent, Newcastle-under-Lyme, Stone, Trentham, Leek, Biddulph, Kidsgrove, Congleton, Macclesfield, Knutsford, Alsager, Crewe and Nantwich.

This list is not exhaustive please still contact KVM Research we will be happy to assist you in your enquiry.

KVM Market Research Customer Satisfaction Surveys Market Assessment Commercial Property House Prices Stoke-on-Trent Staffordshire & Cheshire

KVM Research
1 South Street
Mow Cop
Stoke on Trent

Tel: 01782 - 499 384
Mob: 07910 - 376 013

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